Saturday, February 22, 2020
Application of CRM in the life insurance Company in China and in a Dissertation
Application of CRM in the life insurance Company in China and in a company of Ping An Life Insurance of China - Dissertation Example Ping An Life Company understands customer behaviour, focus, and focus on the customers who can deliver long terms profits since they are of great benefit to the company. This company stresses much on customer retention as opposed new customer acquisition since the latter is very expensive. Studies show that retained customers generate over twice as much gross income than new customers in any business hence businesses should focus more on customer retention (Gouthier and Stefan, 2003). The considerable improvement in technology and innovation is making it possible to improve on the customer retention methods through improved customer relationship management. The first step in customer relationship management is to construct a customer database where transaction and customer contact information is accumulated to enable easier follow up on the customer behaviour with time. This task involves seeking historical customer data from operative internal sources such as accounting and customer relations, which since they already have the customer information (Ramashesham, Bejou, Subhash, Mason and Pancras, 2006). Since this company uses a web-based business, this transaction is relatively cheap when compared to other methods, which do not use web-based operations. The database collected from the customer includes the transactions, descriptive information among others. Winer 2001 argues that every satisfied customer brings at least three more while dissatisfied customers discourage at least ten more potential customers. They also assert that regular customers exhibit less price sensitivity than new customers thus customer orient companies can charge higher prices than their competitors without negatively feeling the heat of the competition. Customers expect the sales people to be accountable and continuously solve their problems. They also expect them to be accessible at all times and be creative in responding to their needs. The provision of customer relationship management offers a number of advantages and disadvantages to both the company, which carries the initiative, and the customers who enjoy the benefits, which come with the initiatives. CRM provides the company with the advantage of internal and external information flow thus enhancing the customer satisfaction with the company. Strategies of CRM used in Life Insurance Company This company is applying the new customer relationship approach, which combines advanced technology and sophisticated billing analytical identities, which secures payment before the customer reaches the collection gate. The first strategy used by this insurance company is to choose the right people for the job of customer relationship management. The people chosen for the task should be well trained so that they possess the individuals skills needed in handling the customers
Thursday, February 6, 2020
Is Charter School an Answer for Inner City Students A Study of Dissertation
Is Charter School an Answer for Inner City Students A Study of Inclusion Among Disadvantaged Black Male Students with Disabili - Dissertation Example à Charter schools are public schools in nature and are intended to improve the education system of any nation. They possess a degree of independence in that most of the times they charge little or no tuition and are open to any student who wishes to enroll in them. They are also non sectarian and do not discriminate against any student on the basis of any affiliation be it sex, religion, race or color. They may be funded by the local authority in which it is situated, through the state or federal revenue like other public schools. These charter schools also adhere to state and federal academic standards as a benchmark in their day to day activities.à The basic concept of a charter school therefore, is the exercise of increased autonomy in exchange for accountability to the relevant stakeholders. Charter schools are free to improvise ways of improving the general student performance and achievement through numerous ways. They might do this through offering longer school days or o perating hours. This is what is at times known as remedial classes in some jurisdictions. Here, students spend more hours in class exploring ways of excelling in whatever discipline they are engaged in or are undertaking. This may occur during extended hours during week days, weekends or even during vacations or holidays. The schools may also adjust the curriculum contrary to what is set by the government to provide the learners with more time on the important or core subjects that they need most for their studies. Charter schools may also create a unique school culture whereby a specific school may adopt specific themes such as performing arts, career readiness, classical education, global awareness or meeting the needs of black or autistic students (Betts and Hill, 2010). Recent research has found that inner city kids or under-served students, who attended charter schools in New York City for nine consecutive years, from kindergarten to eighth grade, would close most of the ââ¬Å "Scarsdale-Harlemâ⬠achievement gap. The research also found that charter school students in this study won school admission lotteries as compared to other students in other public schools in the state (Reardon, 2009). This is further led credence by a similar study that found that students attending charter high schools in Chicago and Florida had higher ACT scores, graduation rates and college entrance rates than their peers in traditional public schools (Booker, Gill, Zimmer and Sass, 2009) It is therefore true that charter schools are high achiever as they produce positive results in both elementary and middle schools. This therefore means that there should be improved participation of all stakeholders involved in the research about the viability of charter schools. This will require strong and better policy formulation that would eventually lead to high-quality public charter schools. (Betts and Tang, 2008) Inclusion of black male students with disabilities into charter sch ools is understood to mean the integration of the education of male students with disabilities alongside those that are leading a normal life through regular classroom attendance. This is prompted by the urge by different stakeholders such as the
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